Understanding the most common fear-based emotions your clients experience is crucial to helping them trust you and sleep better at night. Helping them to step away from the primitive and subconscious brain is key to encouraging logical decision-making. While you can't control your clients, you can provide them with tools and support to cultivate a Calm Optimal Brain State (as we call it in SelfSync Financial Therapy).

What you may not realize is that your clients have fears they aren't sharing with you—not because they're keeping secrets, but because they struggle to articulate their feelings. Society's mixed messages often lead to misunderstandings and suppressed fears. Your clients might be confused, and they need your guidance.

Innate Fears

Fear, an innate emotion we are born with, takes various forms as we navigate life's complexities. The two fears we are born with are the fear of the unknown and the fear of falling. Any other fear is taught to us by our loved ones or...

No matter how much wealth your clients possess, it's never enough to shield them from a range of challenging emotions. As a financial professional catering to the affluent, you know that money doesn't always provide a complete sense of fulfillment. The emotions that come into play - sadness, loneliness, guilt, and feelings of inadequacy - can be overwhelming. Surprisingly, your clients might turn to their wealth in an attempt to find solace, but is it truly the answer?

Money can absolutely buy the things that make you happen and give you the time freedom to spend with the people who mean the world to you, but having wealth doesn’t guarantee happiness. For the past two decades, I've dedicated myself to researching money emotions, understanding their impact, and helping financial professionals like you address the issues that money can't fix. I'm Kiné Corder, the lead National Certified Counselor with a special focus on Financial Therapy for wealthy business owners.

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After working with wealthy business owners, celebrities, athletes, and even politicians, I've discovered the secret sauce to success. It's super simple, and you can try it at home with very little risk. The answer is "insanity" – allowing yourself to do the same thing while expecting a different result.

Every time an actor goes out for an audition, the result they want is to book the gig. This only happens a small percentage of the time. When an athlete sets out to become the champion, they may lose a game along the way, but they have to forget that ever happened and start the next game expecting to win.

You may have heard me say that doing the same thing expecting a different result is not the definition of insanity, it's the definition of humanity. We all do it. It's the way the brain is wired. 

If you have a well-thought-out strategy, don't change it, just change your audience or the way you execute it. You may have to make a few tweaks along the...

Financial Therapy is a pretty new field, but lately, more and more people are becoming curious about it, including the New York Times. I also recently received a referral from a Financial Advisor who's client specifically requested to speak to a Financial Therapist. 

I was recently featured in a New York Times article about Financial Therapy. It was called, “When Getting Money Hurts.” The author interviewed survivors who were receiving settlements because of a traumatic experience. She also interviewed me. We discussed how patients can best heal from an experience that triggers you on a regular basis. They choose me because of my background in counseling, trauma work, and Financial Therapy.

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Below is the part of the article where I was quoted. (To read the full article see the link below.) 

As a specialist in financial therapy who is based near Atlanta, Kiné Corder encourages clients to deal with the trauma separately. “You...

When it comes to your money, you get to decide how you want to spend it and whom you’d like to spend it on. However, the thought process that drives those decisions was put in place way before you ever received your first dollar.  Studies show that about 75% of our money beliefs are in place by age three. And 95% are in place by fifteen years old.

We default to childhood to make a money decision because that’s when our brains put our beliefs about money in place. This is true about all of our decisions, of course. The subconscious brain makes interpretations as we are growing and these interpretations slowly become our love, life, and money believes.

I call the money belief system your Money Mentality. Your Money Mentality is your money reality, because that’s how you perceive it. What you perceive, you believe, and you receive. What you believe about money shapes your life.

I’ll walk you through each Money Mentality and how they give and receive...